I was asked to conceptualize and develop the in-theatre ID for REALD’s premium, large format brand LUXE. I handled everything from initial concept, 3D animation, lighting, rendering and compositing. This trailer was created in stereoscopic 3D and also mixed for Dolby Atmos.
These were some of the styleboards designed during the initial pitch process. We went through several rounds of revisions to arrive at the final look.